How We Helped a B2B Company Gain 300,000+ Website Visitors and Elevate its Brand for Series B $82M Funding Round

Overview:

Sibros is an automotive technology company powering the connected vehicle ecosystem. They unite software, data, and diagnostics management across the product life cycle to deliver premium ride experiences that keep customers happy forever, from one vehicle-to-cloud ecosystem.

Sibros reached out to us in 2020, when they were in the seed stage of funding. They had an existing website, but it had a lot of problems:

• It was difficult to update for the internal team.
• It was not device responsive.
• It did not successfully reflect the companies ambition

What we did:

• Strategy
• Web Design
• Webflow Development
• Custom Javascript
• Custom Automations
• Maintenance

Process:

Stage 1:

The first step in working with Sibros was to fix up the existing site while they raised their Series A round of funding. We salvaged the existing site by cleaning up the class systems and made the website fully device responsive. Also working closely with Sibros’ marketing team, teaching them how to manage and efficiently update their site as needed.

Stage 2:

Once it came time to ramp up for their Series B round, we worked with Sibros to completely redesign and rebuild the website from the ground up. The new rebuild focused on SEO and establishing their authority in the industry. The content and design were simplified while adding more functionality to the site by creating custom systems for events and capturing leads.

Results:

Since working with Sibros they have:

→ Raised an additional $82 million in funding (Series A $12M July 2020 + Series B $70M Jan 2023)

→ Attracted over 300,000 website visitors

→ Established themselves as a leader in the automotive deep connected vehicle space

Long term partnership:

We continue to work closely with Sibros’ marketing team on a retainer basis to support with continuous site updates and maintenance, creating automations and continuing to develop and build on the site to support the next evolution of the company.

“We love working with DemandFlow. They re-worked our Webflow site improving SEO, user experience and accessibility. Stephen provided us with tailored training videos on how to update and maintain the site ourselves and they are always on hand to help out. If you’re looking for a partner in Webflow design + development, look no further.” — Albert Lilly CMO, Sibros

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